21 September 2014

Survivor Tree ~ Resilience, Survival, Rebirth...

The Survivor Tree thrives beyond near-death and destruction...
"A callery pear tree became known as the "Survivor Tree" after enduring the September 11, 2001 terror attacks at the World Trade Center. In October 2001, the tree was discovered at Ground Zero severely damaged, with snapped roots and burned and broken branches. The tree was removed from the rubble and placed in the care of the New York City Department of Parks and Recreation. After its recovery and rehabilitation, the tree was returned to the Memorial in 2010. New, smooth limbs extended from the gnarled stumps, creating a visible demarcation between the tree’s past and present. Today, the tree stands as a living reminder of resilience, survival and rebirth."
Kuriositas spots The 9/11 Survivor Tree’s Story Voiced by Whoopi Goldberg: A True Metaphor for the Human Spirit...
"This beautiful animation, with the tree given voice by Whoopi Goldberg, forms the centerpiece of a campaign to encourage people to visit the 9/11 Memorial & Museum outside of which the tree stands proud and tall, welcoming visitors. Survivor Tree was animated by Elastic, through the BBDO Agency. As a metaphor for the human spirit and testament to the healing power of caring, it takes some beating."

No comments: