16 June 2010
Bavaria Babes ~ Guerrilla Promo at World Cup;-)
In an epic guerrilla marketing move, beer company Bavaria slipped several babes disguised as Danish supporters into the Netherlands vs Denmark World Cup match. They soon revealed their true colors... Stupidly enough, this was considered illegal by FIFA who've been paid big sponsorship by rival Budweiser, the "official beer" of the Cup. So they got the South African police to arrest the babes! This, of course, means that essentially everyone not only knows about Bavaria beer, but would rather drink it than the swill that Budweiser brews!